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Elena Nechayeva
The trainer, founder and owner of the ReBrow.me permanent makeup studio chains
Elena Nechayeva
The trainer, founder and owner of the ReBrow.me permanent makeup studio chains
Who am I & what do I do?

  • I'm a permanent makeup trainer. I train newcomers to the trade, and also offer advanced training to experienced masters.
  • I am the owner of a permanent make-up studio chains ReBrow.me and a schools
  • I have judged international permanent makeup competitions and spoke at conferences
  • The masters from my studios conducted more than 30,000 permanent makeup procedures in 2018, and the school's instructors trained over 100 students
Who am I & what do I do?
  • I'm a permanent makeup trainer. I train newcomers to the trade, and also offer advanced training to experienced artists.
  • I am the owner of a permanent make-up studio chains ReBrow.me and a schools
  • I have judged international permanent makeup competitions and spoke at conferences
  • The masters from my studios conducted more than 30,000 permanent makeup procedures in 2018, and the school's instructors trained over 100 students
2009
My story
How did I become a permanent makeup master and trainer?
I am a professional artist - I graduated from the graphic arts department of KubGU in 2009. Prior to that, in 2004, I received a diploma from the Aktau art school. All in all, I studied to be an artist for 8 years.
As a student, I worked as a waitress, and my first work connected with painting was church mural painting.
Later, I moved to Krasnodar and worked as a designer at Mr. Doors, a job that I dreamt of quitting to do my own work.
Working at Mr. Doors was not my dream job
Then a maternity leave was followed by a painful search for what to do next. It seemed that all the niches were occupied and it was difficult to find a free one. Following the advice of my husband's friend, I tried permanent makeup.
2011
Launch
After studying to be a permanent makeup master in St. Petersburg, I rented my own office. And this is the first video I made and uploaded to my channel. It deserves a separate analysis, because I violated all the aseptic and antiseptic regulations there, but it's another story.
My path of a permanent makeup master
2011
Training in St. Petersburg
2012
Launch of branches in Rostov-on-Don and Moscow
2015

9 branches are launched across Russia under a partner program, which makes the company the only federal permanent makeup studio network


2016
A network of permanent makeup schools is launched. Masters come from all over the world, mainly from the USA, Canada and Australia.
2017

I understand that the big market is there, in the West. Preparations for the launch of US branches
2018
Half of the network's partners left, misappropriating the material base and technologies. Only 4 loyal branches remained in the network
2018

A branch is launched in Moscow
2019
A branch is to be launched in Los Angeles, USA
VIP Advanced
Nobody in Russia or anywhere in the world did not try to conduct such detailed courses. Everyone teaches beginners - these are at most one-day master classes for practicing masters. I set an ambitious goal – to provide an opportunity to work out the hair technology, eyelid shadows, as well as various lip techniques on 30 models in 9 days. Moreover, this opportunity was offered to students who are already quite experienced (this course requires an interview).
Course terms
They can vary slightly; please write to us so we could clarify everything for you
  • 25 days of preliminary training
    Together with a top master (or with me), you will study basic skills remotely. It's not easy, and the training takes about 2 hours a day, every single day except the weekends. We did this to condense the information and give you an opportunity to remotely study everything that can possibly be studied remotely
  • Practice on models – 9 days
    During this time, you will obtain the skills that you cannot obtain at conferences and master classes
  • 3 zones: eyebrows, lips, eyelids
    Hair technology on eyebrows, eyelid shadows, work with correctors, proper photos
  • All-inclusive
    Includes transfer from/to the airport, hotel*** (very comfortable), lunches
  • Cost - $5000 and above
    If you intend to train with one of my top masters, and make a payment three months in advance. The closer to the course - the more expensive it becomes. If you would like to know the exact date and cost, please inquire with me
What will these courses offer you?
These are courses for working masters that will allow you to:
  • 1
    Reduce the procedure time
    After taking the course, the master's average procedure time is reduced to 1-1.5 hours. You can relax more or, on the contrary, invite more customers
  • 2
    Improve the quality
    When you compare the jobs "before the course" and "after the course," they seem like jobs done by a beginner and a professional. Look at the work of the masters during training on our website
  • 3
    Improve your portfolio
    We will show you how to make fantastic photos
  • 4
    Increase your income manifold
    If your procedure takes less time, is better, less traumatic and beautifully photographed - believe me, your customers will appreciate it and you will be able to earn twice as much as now.
Students' work during training
Learn more at VIP Advanced website
My YouTube channels
There are currently about 30,000 subscribers on my YouTube training channel, including permanent makeup masters from all over the world.

I've never advertised my channel - I just did my best to tell the truth and show all the details of the procedures, without hiding anything

My projects
Permanent makeup is not the only thing
I am a mother of two kids, a wife of one husband, a traveler and a bicyclist. I try not to focus entirely on work, as I strive to balance my life

Ask me a question
I cannot promise that I will respond quickly, but I will certainly do my best to respond
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